‘The technology to improve health and wellbeing is there: Use it or do something else’ Stefan Schenkelberg said.
“a stern warning to restaurants and chip shop owners by the owner of Gourmet Express Mobile Catering”
A gadget, used in their kitchen, that uses super-fast air to make perfect chips without any oil.
When it first became introduced to the market, about 3 years ago, it sounded like a lot of hot air, it’s now proven reality ..because it is.
Philips has invented a frying machine that it claimed gives you that same satisfying fatty taste – but without the oil.
For now over two years Gourmet Express Mobile Catering uses this gadget to serve (and to have served thousands of satisfied customers) customers and they all are full of praise of the new exclusive new technology once they have tasted the food.
We feel it is about time to explain the technology a bit more. The AirFryer uses Rapid Air Technology, hot air in other words, to cook the kind of meals that would traditionally be dunked in a deep fat fryer.
By circulating air up to 200C around foods like chips, sausages or schnitzel, Philips has proven that they have invented the right equipment that is able to brown them off nicely with up to 80 per cent less fat and not sacrificing the taste.
The AirFryer looks quite the opposite of a bulky deep frying machine for commercial caterers, it looks like a large rice cooker and has a chunky tray which can be removed, filled with food and put back inside.
Twelve minutes later the meal emerges hot and crisp and, as a proven fact, far healthier for our customers.
It produces a brown and crispy finish – and cuts the calories – in everything from schnitzel/ pork loin pieces to scampi.
A batch of handmade chips would need just half a spoonful of oil and will take 12 minutes to cook. We use oven ready fries and we cook them to a crisp in just nine minutes. Hamburgers (we call them Frikadelle), Bratwurst or Schnitzel are dealt with in similar times.
The device uses a grill and a fan to blast very hot air around food at high speeds. This achieves what scientists call the Maillard effect, the browning and crisping process seen when food is fried, roasted, toasted or even baked.
Because fries are so popular, they are responsible for Britons consuming 240,000 kilos of hidden fat every year according to research conducted by Philips.
Our AirFryer has helped cut this figure, and allows customers to enjoy their favourite meals with a clean conscience.
The device is a perfect solution for those nervously using traditional chip pans, which are notorious for being the cause of major fires in chip shops throughout the country. More than 50 people die in the UK alone due to chip pan fires.
About two years ago, Rob Dobson, the commissioner of London Fire Brigade, which had just launched its Cooksafe campaign about the danger of chip pans, said, we quote: “Any gadget that reduces the number of people cooking with lots of hot oil is a good thing.”
Crucially, it tastes most satisfying and that has proven to be a fact.
It also has an air filter so, no matter how much like fried food it tastes like, our kitchen won’t give off smell like a chip shop.
Airfryer technology, advanced solutions that help contribute to people’s health and well-being, ‘Gourmet Express Mobile Catering’s owner Stefan Schenkelberg said.
“The technologies we use live up to that promise by helping people live a healthy life. Healthy cooked food should be the way forward to any food conscious thinking establishment including the small family owned fish shop ‘around the corner’ in this country. I believe we have in our early years on the market already proven to be an encouragement for the catering industry in general to improve ‘their act’; the technology is available, if they don’t use it they should do something else: it’s the health and wellbeing of customer at stake and every caterer must use their authority to make an impact.”
more to view, if you fancy:
4. Advertising a navigational ralley in Braintree – http://twitpic.com/cmclst
5. Christmas Eve – A visit from Santa Claus – http://twitpic.com/bp8rrj
6. Fun at Braintree Carnival procession – http://twitpic.com/a9ysp3
7. the take away menu – http://twitpic.com/a2vk05 (we only do take away occassional, hasn’t worked out on a layby for us)
8. Advertising The Giant Coke Can coming to Jubilee Bank Holiday celebration in Braintree – http://twitpic.com/9s1gen
9. A crowd pulling event and great fun – Jubilee Bank Holiday last year – http://twitpic.com/9thea4
10. Nightfall at the layby, in harsh weather condition /freezing temperatures – http://twitpic.com/84ey4u
We have a joint venture with the VIP Business Directory providing over 350 categories to get your business listed. You might want to check this out: www.vipbusinessdirectory.com
See you at your next event.
founder of Gourmet Express Mobile Catering and VIP Business Directory
Last week, Gourmet Express Mobile Catering’s Giant Coca Cola Can German food kitchen was sent home by market managers in Chesham. We had not been given full details of the reason and felt to be discriminated against.
We petitioned the market cooperatives and can announce some positive news today. Supported by over 50 signatures and a message of cooperation received by Danny Wadmore, the man in charge of Chesham market cooperatives who responded late on Saturday evening, the petition was today declared a victory.
We have asked for a full and unconditional reinstatement of our food truck on the market and are now in a position to ask Danny and Chiltern District Council for mutual acceptable terms to return as a casual trader to the high street. Certain stipulations need to be followed through by us but we have decided not to continue to declare war to the Chesham market management and are prepared to compromise on terms even if they may not been achievable instantly.
I like to thank you for your support
It has been an exhausting time for our family but we have met support by so many people. We feel good to know that people really care in this country when someone is in difficulty and I must say that the people here in Buckinghamshire are people with heart and emotion.
As to the further development I cannot say anything apart from the fact that we seek a face to face meeting with all participants in the dispute and I am confident that we will have a compromised outcome beneficial for both parties of the argument.
In my relaxation time and I feel I had reasons to keep myself relaxed and calm I have done a bit of research why certain people react differently to controversial topics and I have formulated something which I will post here for everybody to read:
Different opponents from both sides get to air their views and the debate can encourage conversation.
Most often, however, controversy also generates discomfort. Did you ever try to talk about abortion at a crowded get together? I would think you didn’t. Plainly speaking it’s just uncomfortable to discuss. Especially if the persons you have these conversations with don’t know you from A, you don’t want to offend them. People’s main concern is to know if you care what others think of them, so they may avoid talking about highly controversial topics to avoid rubbing others the wrong way.
Does this have an impact at all on controversy and conversation? Well, I read about some research. They found out that some controversy boosts buzz, but too much reduces buzz. Can you see this as a little billboard that looks like Hitler if you squint the right way? If you stay moderate with controversial issues you are likely to meet people interesting to discuss. Partial fox hunt ban or open carrying gun laws? Highly controversial and less likely to be at ease with a discussion.
Who people are talking to might be important to engage into any such discussion. Friends know us pretty well therefore we’re often quite comfortable discussing controversial topics with them. We’re not getting judged solely based on that one conversation. Even if it goes a little rocky or over the top, they still will stick with us.
But, controversial or not, a honest debate shouldn’t mean discomfort to people. We often need discussions to find out about different view points and to come up with ways to tackle certain issues in life.
Rollmops is a German dish which mainly consists of the herring fish. It is a good hangover remedy and is tasty too. It is a pickled version of herring and is usually served with sour cream and onions.
You can tell I’m German. I love currywurst, Schnitzel is my favourite meat and I never say no to Bockwurst, especially the ones that when you bite in it feel like you eat crispy food. But the real clincher is how much I heart herring. I adore them with chips, but nothing tops the rollmop. Shiny silver herring soused with onion, spices and cucumber in a tiger bread roll?
To me it’s a treat of such delight, I’d be more likely to pick up some pickled fish than chocolate if I wanted to cheer myself up… Gourmet Express M C offers now Rollmops as an addition to their menu.
This dish was popular in 19th century Germany. Historical sources claim that Berlin was renowned for producing the best rollmops during that period. Their popularity has reportedly spread to many countries around the world and this dish continues to be enjoyed today.
Sure, a grilled dog on a bun with a squirt of mustard is a satisfying summer snack.
But why settle for a simple Bratwurst when you can have one cut up into pieces with chips…. talking about Currywurst with Chips and tomato sauce and mayonnaise over the chips with Gourmet Express Mobile Catering?
We are taking hot dogs to a whole new level. Time to take a bite of the latest and greatest Currywurst with Pommes (chips)!
article by Keith Harris, Chief Editor of newsmedianews.com
We chat with Regina & Stefan Schenkelberg of Gourmet Express Mobile Catering’s Giant Coke Can German Specialties Food Truck Celebrates One Year On The Road.
This past month, Regina Schenkelberg and Stefan Schenkelberg, the owners of Gourmet Express Mobile Catering, celebrated one year on the A131 road. Stefan admits that it’s been a long journey in their quest to master the ins and outs of both Essex street food scene and the world of self-employment and entrepreneurship. but it’s been a journey they have been proud to take.
The couple, the former real estate brokers, lost everything in their homeland of Germany when they became involuntary victims of crime and corruption some 18 years ago, have taken the leap early last year to food trailer owners and Stefan says that although there have been challenges, they have never looked back.
Influenced by the time Regina spent cooking with her mother, she brings those memories and flavours to life through her German inspired food trailer. Specialties include Wiener Schnitzel, Bratwurst with curry ketchup, Bockwurst, made from both Chicken & Turkey or pork, with potato salad. This fall, Regina promises that we will see more authentic food such as Curry Wurst as well as a variety of soups on the menu.
I talked to Stefan on the phone and he spoke very candidly about what pushes their fight against Braintree, what inspires their cooking, and what he thinks would be the best fast food meal.
What led you to opening Gourmet Express Mobile Catering’s food truck business and why using a spectacularly looking Coke tin shape?
It’s one of those things where you do it (my wife I should say!) as a hobby at first, and you are always that one person who cooks for everybody at birthday parties, friends always ask you to prepare stuff for baby showers, wedding showers, all that stuff I really just got to this point in my life where I thought, “I am either going to support tuning her hobby into a full-time job and career or we are never going to do it.” The choice of truck. Yes, this is a bit funny. We have been choosing a toilet shaped trailer but our car at the time wasn’t powerful enough to tow any such trailer so we opted to buy into this rather unusual shape for our fast food trailer business. It took us over six months to equip and then go through these rules and restrictions in order to have our trailer successfully examined by food and hygiene officials.
Stefan, what do you think is the best fast food meal?
That’s easy to answer. Certainly the one we are working on to offer. People will flock in as if there is no tomorrow when they hear we offer traditional German Curry Wurst and Pommes with mayonnaise. This is by far the most favorite ‘hot snack’ available in Germany. They love it with Pommes (chips).
Kindly advise when you anticipate to be able to offer this Curry Wurst meals?
There are still issues to resolve to be able to complete the research for the best recipe of the sauce. People keep it as a secret so you have to dig deep to get to the bottom of it. Before my 50th birthday in March we’ll have it, I promise!
Stefan, what was as the American entertainer, Oprah would call it your “A-HA!” (imagine Oprah voice) moment?
Having worked as dishwasher, factory worker, in freelance language translation and web design and as freelance management consultant since coming to England ‘The Giant Coke Can Venture’ has definitely beaten all my expectations and I love supporting my wife with my skills. I was preparing for another go in self-employment since we came to East Sussex and I attended many networking events and conferences in the London business start-up community. So I would listen to all these founders talk about their experiences and what inspires them. They always said and this is something that Mike (Southen), a respected business professional whose work is quite regularly published in the London Times, once said to me. “You know? When you want to start a business, it’s no longer a hobby when you want to quit your full-time job. You can’t pursue it unless you quit your full-time job.” He talked about how there is a difference between starting a business and creating something. People talk about doing “something” all the time, but very few people actually do it. I would see all these young entrepreneurs and it was really inspiring to be around all that energy. I was turning forty-eight when I considered going into the service industry having *tangible products to market and I thought, “if I don’t do it now I will never do it.” So that for me was kind of the moment where I realized that I had just had to make the leap or not. My wife has a real passion for cooking and baking so the question what industry we both would want to end up tackling was clear from the outset.
The trailer, Gourmet Express Mobile Catering, is celebrating it’s one year anniversary. What have you learned this year about Braintree’s street food industry (your home territory, because I understand you lived in Braintree since 2005)?
Well, we are actually eighteen months in business but 1 year on the road site (lay-by), located on the A131 off Great Leighs. It’s been a challenge on the one side and a fight on the other. Trading on a road site is tough business, for every food truck, not just us. I tried to find a pitch for one day a week on Braintree’s farmer market but failed because of these big stipulations and rules that we heard the town was enforcing. Rules that have made it very difficult for food truck owners to grow their business in Braintree and coming across that was the most frustrating thing I had ever experienced. Braintree is supposed to be ‘home ground’ where we live and work for now almost eight years. Coming off my job, all I wanted to do was to be an entrepreneur along with my wife and run our business without all these ludicrous restrictions in place. If we are going to be put out of business, it’s going to be because we have put out a bad product, not because of some government regulation, and we are not putting out a bad product. I had this moment where I thought “What did I get myself into?” We were working around the clock running a business, lobbying and even starting petitions. There were nights I didn’t go to sleep until 4a.m. and then back-up at 7a.m. again. I kept thinking, “What is this all for? Did we make the right decision? “Well” I said to myself, “monopoly is greed – competition is healthy.” This is not realized by these government officials who only welcome British food and British fast food vendors (as an example of their stall holders arrangements. Go look what Braintree offers when you stroll through their Saturday markets; Two burger vans. It is our good food that they think presents a danger for their burger vans, one of my customers, who used to only eat at burger vans before we opened our German specialities truck, pointed this out to me. I spoke to another food truck owner who experienced the same, he said: “You know, even though we didn’t win against the town no one wanted to fight them. You stood up and whether you run your business or you came and fought for multi-cultural food, you made difference.” It was at that point that I realized that even though it seems hard, you have to fight through those moments. If it were easy, everybody would be doing it.
What do you think about the food truck’s parking spots after the planned redevelopment of the Braintree bus park that the Braintree government proposed in a letter to answer your complaint?
Well, I have spent eleven months being very angry at the market management and I have accepted the fact that I have fought my best. Now we have to just figure out how we are going to continue to grow. However, I always look at everything with a grain of salt. They will say one thing, but behind closed doors, another thing will happen. I will say that the locations will be better following the redevelopment of the town and these are really ideal spots. It’s a good first step, but I’d like to see them open up more and more stands in the town’s market area. I think once they see the culture the food trucks can create, the town will be more open to allowing the trucks in. My only concern is that I hope they don’t try to make it difficult for younger food truck business to get into the scene versus the big chains.
Gourmet Express Mobile Catering
The Giant Coke Can can be found at a variety of street fests (Carnival) and booked privately for catering, wedding events, and corporate parties. Find out more about The Giant Coke Can on its website or via Facebook or Twitter.
bad weather on layby One of those days. You never know. It’s a gamble and it’s up to you whether you take it or not.. We did and we paid the price. But today, another story… blue sky 25c Celsius/ beach weather Well, I am sitting in my garden with a bottle of cider, ice-cooled and my good wife and head of the operation prepares a nice dinner for the family ….. just relaxing SEE YOU OUT THERE .. on the layby #A131, tomorrow